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About Us

WE ARE COMMUNITY

The NotPolish dipping system was developed when we discovered that we were not satisfied with the performance of other dipping powders. We were consumers ourselves, and while we used the same products as other salon owners, they were not products we loved.

 

As our in-house blended powders grew to be a commercial success, we never saw ourselves as a product company. Ever since our founding, we have always been focused on the people. Our love for community has propelled us from small salon owners to a nationally recognized brand of nail artists with head-turning designs. Our roots are based in sharing, educating, and showing the world the beauty of inspiring art. Every time our friends purchase our products, they’re supporting our mission to produce engaging tutorials, HD content, host classes, and share our insights into the latest industry trends.

 

We have a special love for people who work hard to better themselves and their families. You should not be ashamed of your hustle. And for that, we are #NotSorry, #NotQuitting, and #NotPolish.

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